LG - Advantage and ThinQ

Director | co-writer

When an old friend asked me if I had was “fully a commercial director now” I remembered “I want and need money to feed my children” so the answer was a quick and enthusiastic yes. Thus was the start a fruitful and fun series of shoots for LG. I got to bring in lots of UCB friends on these spots as well as leaning on lots of old friends for production, and the result is one of my more favorite guy-talking-directly-to-camera campaigns.

Client: LG, Production Company: Gum Zoo Pictures, DP: Jordan Parrott, EP: Noam Harary, Producer: Matt Snetzko, PD: Peter Mayer